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Healthi Rx Privacy Policy

Effective Date: May 4, 2024


To enable us to provide you with a delightful pharmacy experience, you may be asked to share personal information with us, including health information. Healthi Rx is committed to safeguarding the privacy and security of the information that you provide to us or that others provide to us on your behalf.

By using or accessing Healthi Rx Pharmacy services, website, products, and other technology platforms (collectively, the “Services”), you understand and agree that your information will be subject to the practices and policies outlined in this Privacy Policy, and you consent to the collection, use, and sharing of your information in the ways outlined in this Privacy Policy. If you don’t agree to this Privacy Policy, you shouldn’t and aren’t permitted to use or access any of the Services. You may print a copy of this Privacy Policy by clicking here. If you have a disability, you may access this Privacy Policy in an alternative format by contacting

Use of the Services is also subject to our Terms of Service (our “Terms”), which incorporates this Privacy Policy.

This Privacy Policy is effective with respect to you on or after, depending on when you first use or access the Services, the Effective Date.

Table of Contents

1. What does this Privacy Policy cover?

2. What categories of personal information do we collect?

3. How do we collect information about you?

4. How do we use your information?

5. Why and how do we disclose your information we collect to third parties?

6. How do you correct and update your information?

7. How do we safeguard your information?

8. Will this Privacy Policy change?

9. What else do you need to know?

10. Other Privacy Rights

1. What does this Privacy Policy cover?

This Privacy Policy covers how we treat identifiable information about you that we collect. When we say, “information about you” or “your information”, we mean any information that identifies you and includes information referred to as “personally identifiable information” or “personal information” under applicable data privacy laws, rules, and regulations.

This Privacy Policy doesn’t cover the practices of third parties that we don’t own, control, or manage including any third-party websites or services. While we try to only work with third parties that share our respect for your privacy, we don't take responsibility for their policies, so we encourage you to carefully review the privacy policies of the third-party websites or services that you access.

Certain health-related information that Healthi Rx collects may be considered “protected health information” or “PHI” under the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”). Please make sure to carefully review our HIPAA Notices of Privacy Practices (“HIPAA Notice”) which applies to the protection and use of PHI.

2. What categories of personal information do we collect?

We may collect the following categories of personal information from you:

  • Identifiers (such as name, email address, and driver’s license, or other forms of identification);

  • Commercial information (such as transaction history);

  • Financial data (such as financial account information);

  • Internet or other network or device activity (such as IP address or usage data);

  • Geolocation information (such as general location);

  • Health data;

  • Inference data about you;

  • Legally protected classifications (such as gender);

  • Professional or employment information (such as job title);

  • Sensory data; (such as voice recordings made during calls with our customer support team); and

  • Other information that identifies or can be reasonably associated with you that you have voluntarily provided to us.


If you are a Health Care Provider, we may also collect the following categories of personal information:

  • Health Care Provider contact data (such as name, phone email, and office address);

  • Practice information (such as type of practice, specialty, names of office staff or other contacts at the practice); and

  • Identifiers (such as NPI number and DEA number).


As noted above, certain categories of information may be considered PHI and governed by our HIPAA Notice.

3. How do we collect information about you?

From You or Your Family Members. We collect information about you when you sign up for an account, place an order, communicate with us, or otherwise make use of or interact with any of the Services. This information may include your name, address, contact information, birth date, and health plan information. This information may also include images on identification that you provide to us for the purpose of receiving certain medications, and you consent to our use of such images for the purpose of providing the Services to you. If a family member is using the Services on your behalf, we may also collect information about you through them.

From Your Use of the Services. We may gather information about your geographic location, either from your IP address or from your use of the Services, or from location-based information that you elect to provide through your use of a mobile device or Internet-enabled vehicle. We may also receive information through Cookies (as defined below).

From Our Service Providers and Business Partners. We may receive information about you from our service providers or business partners who assist us with, for example, marketing or promotional services, advertisements, or communications. We may use analytics providers to collect and analyze information about how you interact and engage with the Services.

From Health Care Providers and Health Plans. When you use certain Services, you may provide us with PHI. We may also receive PHI and other information from third parties, such as your doctor or health plan, who are permitted under applicable law, like HIPAA, to disclose this information to us.

4. How do we use your information?

We may use the information we collect about you in the following ways:

  • To personalize your experience and provide you with the Services you’ve requested;

  • To process your orders including any applicable discounts;

  • To respond to communications that we receive from you, to contact you when necessary or requested, and to send you information about Healthi Rx or the Services;

  • To allow us to better service you in responding to your customer service requests;

  • To improve the Services, including testing, research, internal analytics, and product development;

  • To market the Services to you;

  • To enforce our Terms, and to detect and protect against error, fraud and other unauthorized or illegal activities;

  • To fulfill our legal obligations under applicable law, regulation, court order or other legal process;

  • To protect the rights, property, security or safety of you, Healthi Rx, customers of the Services, or the public;

  • To provide you with information that we believe will be of value to you in protecting and managing your health, which may be customized based on prescriptions you’ve filled at Healthi Rx or other information you’ve provided us.

5. Why and how do we disclose your information we collect to third parties?

We never share information about you unless you’ve given us permission to share that information or we’ve given you prior notice that the information will be shared and with whom (such as in this Privacy Policy). We may share, without notice or permission, aggregated, de-identified information about you to third parties as permitted by applicable law. Disclosures of your PHI will in all instances be governed by HIPAA, as further described in our HIPAA Notice.

We do not share SMS opt-in consent with any third parties

We may share your information with third parties for the following reasons:

  • To our service providers and business partners who have been engaged to enable us to provide the Services to you or perform business functions on our behalf;

  • To your other health care providers to enable them or us to provide you with certain Services that you’ve requested, particularly related to your health care;

  • To your health plan to enable us to receive reimbursement of your prescription purchase;

  • To partners whose products or services you’ve requested, in order to deliver those products or services to you;

  • To a law enforcement agency or other government agency in response to a subpoena, court order, or other request from such agency;

  • To a third party if such disclosure is required in order for us to fulfill our legal obligations under applicable law, regulation, court order, or other legal process;

  • To establish or exercise our legal rights, or to defend against claims;

  • To protect the rights, property, security, or safety of you, Healthi Rx, our customers, or the public; and

  • To an acquirer or potential acquirer of Healthi Rx, of one or more of our business units or of some or all of our assets, or in the context of some other business acquisition transaction or other transaction in which a third party assumes control of part or all of our business.

6. How do you correct and update your information?

You can correct or update your personal information by updating your account through the Services or by contacting us at or (877) 426-4479. It may take us up to 30 days to process your request. Our HIPAA Notice provides details on how to update your PHI.

7. How do we safeguard your information?

Healthi Rx follows generally accepted industry best practices for protecting your information, including encryption of sensitive data at rest and in transit, anti-malware detection and prevention mechanisms, and real-time monitoring and response for potential security threats to protect sensitive personal information. Although we work to protect the security of your account and information, please be aware that no method of information transfer over the Internet or electronic data storage is completely secure and therefore we can’t guarantee the absolute security of your information during its transmission or its storage in our systems.

8. Will this Privacy Policy change?

We may change this Privacy Policy at any time. However, we’ll give you prior notice of any major changes by placing a notice on the Services, by sending you an email, or by some other manner, and we’ll let you know when the modified Privacy Policy will become effective. Your continued use of the Services after the new effective date will be considered assent to the new Privacy Policy.

9. What else do you need to know?


Local Storage, Cookies, and Opt-Out. Healthi Rx uses browser local storage technology to manage your identity, store your preferences, track how you interact with the Services, and make your experience more consistent. You can control how local storage works on your browser settings, however, disabling the local storage functionality on your browser may prevent you from being able to access and use our website.

Cookies and similar technologies such as tracking pixels (collectively, “Cookies”) are small pieces of data placed on your computer, tablet, phone or similar device when you use that device to access the Services. Healthi Rx follows applicable HIPAA requirements and guidance regarding use of Cookies. Cookies help us in many ways to make your use of the Services more enjoyable and meaningful.

We may use Cookies to enable our servers to recognize your web browser, tell us how and when you visit and use the Services, analyze trends, learn about our customer base, and operate and improve the Services (local storage may also perform these functions). We may also use certain types of Cookies like pixels on unauthenticated pages of our website for which you have not provided login credentials in order to track and provide advertising. We may also use Cookies in our relationships with our vendors and business partners to assist us in better understanding customers of the Services through their interactions with the Services.

Most browsers have an option for turning off the Cookie feature, which will prevent your browser from accepting new Cookies, as well as (depending on the sophistication of your browser software) allow you to decide on acceptance of each new Cookie in a variety of ways, however some Cookies such as those enabling site functionality may not be disabled. You can also delete all Cookies that are already on your device. If you do this, however, you may have to manually adjust some preferences every time you visit our website and other Services and it may impact the overall functionality of some features of the Services. Please note that the Services don’t support “Do Not Track” requests sent from a browser at this time.

Children’s Privacy. Parents or guardians are permitted to use the Services on behalf of a child under their care and these parents or guardians may provide us with their child’s information. However, Healthi Rx doesn’t knowingly collect information directly from children themselves. If you’re under the age of eighteen, please don’t use or access the Services. If you believe that a child under 18 years of age may have directly provided their information to us, please contact us at

Information Retention. We retain information about you for as long as you have an active account with us or as otherwise necessary to provide you with our Services. In some cases, we retain information for longer, if doing so is necessary to comply with our legal obligations, resolve disputes or collect fees owed, or is otherwise permitted or required by applicable law, rule, or regulation. We may further retain information in an anonymous or aggregated form where that information would not identify you personally.

Questions or Concerns. If you’ve any questions or concerns regarding privacy using the Services, please contact us at or (877) 426-4479

10. Other Privacy Rights

Healthi Rx intends to provide you with all privacy rights to which you are entitled by law. If you believe you are entitled to exercise privacy rights under any other applicable law, please email us at or write to Healthi Rx’s Privacy Officer at 2318 NE 2nd AVE, Miami, FL 33137 (Attention: Privacy Officer and Legal Department).

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